Is more than a simple “drawing”, it's the face of your business is the deal braker. Why we buy something and why we don’t buy other products?
It's all because we fall in love with the eyes, because we don’t know how good or bad a product can be, but what you can tell its looking at it, if their logo, their packaging, their name. if one of all those things caught your attention or it makes you feel some trust you will be more bias to buy it.
That's what’s the importance of having a GOOD logo, not a pretty one, no one that only like us as business owners. Your logo most represents the values of your products, the benefits, the trust that is a good product.
Your logo needs to stand up from the competition, but still relevant to what you are selling.
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